Social media for businesses: key strategies to boost your brand

SOCIAL MEDIA

Originally intended for personal use, social media has become the greatest digital showcase for companies. And it doesn’t just serve as a display for a product, a service, or a brand’s “world.” Just like a shop window includes an entrance door, social media for businesses also works as a channel for sales and direct interaction … Read more

Visual Marketing in Marbella, Image Banks & AI

Visual marketing in Marbella is much more than giving your brand or business a pretty look. In a market as competitive and refined as the Costa del Sol, characterized by its international, diverse, and selective audience, brand image is a fundamental asset to attract clients, create a distinctive identity, and convincingly showcase your value proposition. … Read more

AI for Content Marketing in Marbella

IA y Marketing

It is no secret that Artificial Intelligence (AI) is already transforming many professions and industries as the technological revolution it is. So much, that many people see AI as a threat because of its ability to automate and perform tasks that previously were only done by humans. For others, however, AI is a great opportunity … Read more

The New Google 2025 Rules: How to Adapt Your SEO in Marbella

The digital landscape is constantly evolving, and so are the criteria Google uses to rank your website in search results. Working on your SEO in Marbella and improving your brand’s online visibility can make the difference between attracting new customers or being forgotten. At Supermedia Studio, we stay informed about the latest trends in the … Read more

Categories SEO

AI and Marketing: Key Drivers of the Transformation in 2025

In 2025, artificial intelligence (AI) continues to redefine the digital marketing landscape, enhancing automation, personalization, and operational efficiency. Generative AI, in particular, is establishing itself as a key tool for large-scale content creation, emotional engagement with audiences, and the optimization of processes that have traditionally consumed vast amounts of time and resources. Brands that manage … Read more

Our 5 Canva Tips for Professional Graphic Design in Marbella

Marketing in Marbella isn’t easy — especially when it comes to content marketing. This is not only due to the highly competitive and diverse market. In Marbella, image matters. Local businesses strive to stand out with an original and distinctive brand identity, aligned with the elegance and sophistication that define the city, and that its … Read more

How to Create and Verify Your Google Business Profile (Google My Business)

If you own a business in Marbella and want to boost its visibility and transparency, having a Google Business Profile (formerly known as Google My Business) is essential. Read this blog to learn how to create a Google Business Profile and how to maximize its potential for your SEO in Marbella. Google remains the most … Read more

The 5 Qualities of a Great Content Creator in Marbella

From a simple brochure to the most advanced and immersive websites — format is secondary. The real key to success in any promotional campaign or digital marketing effort lies in its content, far beyond timing or alignment with the target audience. That’s why having a skilled content creator in Marbella is essential for local brands … Read more

The Importance of Personal Image in Marketing in Marbella

In the professional world, personal image plays a key role in the trust and perception of professionalism that clients, partners and other experts form about us. In fact, impressions about personal image are formed in a matter of seconds and directly influence our career and business opportunities. That’s why our appearance —and that of our … Read more