AI and Marketing: Key Drivers of the Transformation in 2025

In 2025, artificial intelligence (AI) continues to redefine the digital marketing landscape, enhancing automation, personalization, and operational efficiency. Generative AI, in particular, is establishing itself as a key tool for large-scale content creation, emotional engagement with audiences, and the optimization of processes that have traditionally consumed vast amounts of time and resources. Brands that manage … Read more

Local marketing in Marbella with Supermedia Studio

Succeeding beyond your own marketplace borders is every business’s or entrepreneur’s dream. However, none of them can achieve this without a proper local marketing strategy. For local businesses and new ventures, local marketing is crucial for integrating and strengthening themselves within their initial market area. For multinationals and larger companies, local marketing helps to adapt … Read more

Coworking in Marbella and its marketing advantages

Coworking en Marbella y sus beneficios en marketing para nuevas empresas y emprendedores

  Launching a new business and brand is one of the most challenging and decisive scenarios for the marketing science. Of all decisions and actions that need to be planned, choosing the right working environment is also key to building the new corporate identity and image, as well as to maximising the team’s initial efforts. … Read more

Digital Toolkit — leading Marbella’s digital transformation

digital toolkit

Due to the COVID crisis, restaurants and cafeterias had to take many hygiene and prevention measures. For example, menus went from their traditional paper version to digital documents that appear on our smartphones through QR codes. It was a necessary step to make people prevent contact with objects touched by many others. Indeed, we talk … Read more

360 Marketing – Meaning, advantages and examples in Marbella

360 marketing

  360 Marketing – what is it, what does its cross-sector power mean & how does Supermedia Studio make the most out of it?   Marketing is definitely on fire. Both worldwide and for our local marketing in Marbella. The fight for distinction and engagement has become even more competitive, multi-device and crowded than it … Read more

Unveiling the Next Chapter: Supermedia Studio Expands Its Horizon in Marbella!

marketing agency in Marbella

Exciting times are upon us at Supermedia Studio, your trusted digital marketing partner in Marbella! We’re thrilled to share the news of our recent growth, fueled by the dedication of our team and the unwavering support of our clients. As we embark on this new chapter, we’re proud to introduce a valuable addition to our … Read more

Digital Marketing terms in Spain

We are sure you have heard many times about digital marketing, but are you really familiar with its vocabulary and terms? Today we teach you 3o digital marketing terms that we use on a daily basis at Supermedia Studio, Marketing agency in Marbella. Everything you should know about digital marketing in Spain.   Engagement: The … Read more